'Shoppers Drug Mart - Beauty Boutique - Chinese Blogger Event'

01:35 Jul 6, 2021
'In 2013, Shoppers Drug Mart commissioned Sensu Communications to create an outreach campaign to achieve the following objectives:  (1) Position Beauty Boutique as the #1 destination for holiday beauty and gift giving while reinforcing value propositions of Health, Beauty, and Convenience  (2) Drive new customer acquisitions via building brand presence and awareness   (3) Strengthen affinity towards the Beauty Boutique brand by connecting with Chinese customers through grassroots events.' 
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